Upload Listings straight to homesales.com.au from foxAdvantage CRM software

After the successes of its various websites including carsales.com.au and bikesales.com.au, the team at the CarSales Network have turned their attention to the property industry with the introduction of homesales.com.au into the mix.

With over a decade of experience and a network of more than 24 classified websites attracting over 14.2 million visits every month, the CarSales Network is sure to make an impact on the property industry with the introduction of this new site.  According to the site, their goal is to lower the cost of real estate advertising in Australia and offer you “an opportunity to extend your buyer and seller reach by listing your properties on homesales.com.au for FREE”.

With the cost of advertising on some real estate portals on the rise, we may soon see many people making the switch to this new rival.

For all foxAdvantage users, uploading to homesales.com.au is 100% free. There are no extra charges for uploading to additional portals.

foxAdvantage to upload straight to realestate1.net.au portal

After great demand from users and agents, realestate1.net.au upgraded to a national search function capability in late 2010.

Along with this improved search function, new site features include improved property short-listing and bigger maps and images in property listings.

As one of Australia’s fastest growing real estate advertising websites, realestate1.net.au provide a user-friendly website with tools and information for buyers, sellers and renters. With the new features, realestate1 aims to provide an alternative real estate website for browsers designed to be simple, quick and easy to use.

As part of a recent update, users are now able to upload listings automatically to realestate1 from foxAdvantage. This improved functionality will support our many clients’ diverse marketing requirements and help them to remain market leaders.

Start Uploading your listings to REIQ Property Search

With the launch of their new look website the Real Estate Institute of Queensland (REIQ) is proud to announce the exciting addition of the REIQ Property Search. A Queensland-based listing portal featuring properties from REIQ accredited agencies.

Available at no extra charge, REIQ members need only subscribe to Property Search to begin taking advantage of this wide reaching internet presence.

After being up and running for only two months, already over 19,000 properties are advertised for sale and over 2,000 for rent.  At this rate of uptake, it looks as though the property industry has already given this particular portal a big thumbs up.

Understanding that our clients need to be able to send both wide reaching and diverse marketing, Brightfox is proud to announce that as of June 17th, 2011 our clients will have the ability to simultaneously upload their listing details to sixteen different real estate portals including REIQ Property Search at the click of a button.

Best of all for foxAdvantage users, uploading to the REIQ Portal is 100% free. There are no extra charges for uploading to additional portals.

The UAE’s No 1 Property Software now enables Developers and Brokers to spread the NET wider with automated uploading to Dubizzle.com

Press Release

Brightfox UAE, the leading supplier of CRM and property management software to the property industry, has recently announced a major upgrade to its foxEnterprise software that now automatically sends listing data to the leading UAE Website, Dubizzle.com..

 foxEnterprise is the software choice of UAE’s leading property developers, brokers and property owners. Developed specifically for the needs of the property industry, foxEnterprise manages the complete sales and leasing process.

 “As foxEnterprise captures all of the core sales and marketing information for a property company, it is only natural that it would automatically update the websites of our clients. In many parts of the world we already automatically upload properties for sale and lease to a number of leading Portals, and we have now completed integration with Dubizzle.com to provide our UAE customers with this same feature” commented Brightfox’s Regional Manager, Mr Mick Bucknell.

 “As a leading website in the region, Dubizzle.com attracts over 26,000 visitors per day, many of whom are naturally interested in property. Enabling our clients to automatically load their properties for sale or lease onto Dubizzle.com provides another fantastic marketing channel for them.”

 “This opportunity for Brightfox clients is an example of how progressive companies can take advantage of a changing real estate market to ensure their future. In a buyers market such as Dubai, those companies that want to succeed will be investing in quality content across quality portals.” – Sim Whatley

 If you would like to learn more about using foxEnterprise, visit www.brightfox.ae or contact Brightfox on the details listed below.


For additional information:

 Mick Bucknell                                       

Regional Manager                     

Phone: +971 50 3970 741                               



About Brightfox:

Brightfox is one of the worlds leading providers of IT solutions exclusively tailored to the property industry.  From high-calibre website design to industry specific sales and marketing software, Brightfox creates personalised solutions designed to improve and increase business.  The company enjoys many long-term relationships with successful, forward-thinking organisations throughout Australia, Asia Pacific, USA, the Middle East and Europe. 

Brightfox’s flagship software is foxEnterprise, a high performance software solution created specifically to manage the complete sales and marketing process for property developers, project marketers and real estate agencies.  Brightfox has also developed foxAdvantage – a sales and marketing software solution for individual real estate agents and small property firms.

A new type of real estate portal – www.onthehouse.com.au

If you come protfrom Brisbane or Sydney you may have noticed the launch of a new real estate portal called www.onthehouse.com.au. Over the past three months they have been running a fairly extensive bill board campaign in Brisbane and have recently kicked off a similar campaign in Sydney. I recently spoke to the Chief Operating Office of www.onthehouse.com.au, Luke Ingham-Myers about how the new site was going. He said that the response was overwhelming and the traffic to the site had exceeded their expectations. A few of the stat’s that he shared with me are provided below:

  • Over 1.6 million pageviews for the month of April
  • Average time on site per browser over 9 minutes
  • 80,000 Unique browsers for April to date

The key difference that www.onthehouse.com.au offers to the other portals around is that you can access historical sales data for FREE. So instead of having to purchase property reports from companies such as RP Data or Home Price Guide, you can now get this information for free from their website.

It is a real point of difference, and probably what is required to make a significant impact in the real estate portal business, which is now a quite mature market. Many other portals have come to market with essentially the same offering as realestate.com.au and domain.com.au but have been unable to grab significant market share, even without charging subscription fees. The simple reason is that the major portals attract the vast majority of website visitors, and without a significant number of visitors, even if your portal is free it won’t provide value to the real estate agency and hence will not be successful. A successful portal ultimately needs to attract a significant number of visitors to get advertisers excited. The stats that www.onethehouse.com.au are quoting a very good, and if they continue growing at their present rate then we very well may have another significant player in the real estate portal market in Australia. Something I am sure we would all like to see.